|
|
Analysis of the popularly educational broadcast by internet television Stream: Gebrian Vs and its comparison with similar tv shows on the same topic on other tv platforms
Hlaváček, Tomáš ; Lokšík, Martin (advisor) ; Šobr, Michal (referee)
The diploma thesis is devoted to freshly emerging TV shows about architecture and public space on the platforms of the two biggest internet TVs in the Czech Republic: Stream.cz and MALL.TV. The work specifically analyzes the following broadcasts: Gebrian VS, Gebrian: Surprising Buildings, Gebrian: PLUS/MINUS, in terms of their distinctive formats. The main purpose of the thesis is to point out the existence of these programs and to identify the formal and genre aspects that shape their unique form. The important part of the research is carried out by comparing the shows based on the platforms on which they are created and which provide different conditions for production. The following theoretical foundations were used: genre theory, presentation of specific genres related to the examined programs, media convergence and internet TVs and their recent production. The qualitative elements, including the visual communication means, which lead to the recognition of the genre construction of a specific TV show, are examined by combined visual and semiotic analysis. Quantitative elements such as tone and footage are analyzed by content analysis. The research reveals some significant differences in the examined TV shows based on a platform they are made on. These are identified as different approaches to...
|
|
|
The coronavirus epidemic and the audience of Mall.tv
Pokorná, Jana ; Miessler, Jan (advisor) ; Hodboď, Vojtěch (referee)
This thesis is investigating the question of how and why there was a change in a viewership of the internet television Mall.tv during the first wave of the coronavirus pandemic in spring 2020. While looking for an answer for this work, a quantitative analysis of internal data provided by Mall.tv is used. This all is processed with the help of statistical methods. Simultaneously, this work is testing the hypothesis, according to which the audience show #kulturažije could be the key factor influencing the transformation of the size and socio demographic composition. From the results of the analysis, it is clear that the audience was not changed during the spring and that major changes are visible after the spring wave. The hypothesis, which states that the show #kulturažije was supposed to bring more new users to the website, was not confirmed but it was found that impact of the project was rather marginal.
|
|
|
Analysis of the popularly educational broadcast by internet television Stream: Gebrian Vs and its comparison with similar tv shows on the same topic on other tv platforms
Hlaváček, Tomáš ; Lokšík, Martin (advisor) ; Šobr, Michal (referee)
The diploma thesis is devoted to freshly emerging TV shows about architecture and public space on the platforms of the two biggest internet TVs in the Czech Republic: Stream.cz and MALL.TV. The work specifically analyzes the following broadcasts: Gebrian VS, Gebrian: Surprising Buildings, Gebrian: PLUS/MINUS, in terms of their distinctive formats. The main purpose of the thesis is to point out the existence of these programs and to identify the formal and genre aspects that shape their unique form. The important part of the research is carried out by comparing the shows based on the platforms on which they are created and which provide different conditions for production. The following theoretical foundations were used: genre theory, presentation of specific genres related to the examined programs, media convergence and internet TVs and their recent production. The qualitative elements, including the visual communication means, which lead to the recognition of the genre construction of a specific TV show, are examined by combined visual and semiotic analysis. Quantitative elements such as tone and footage are analyzed by content analysis. The research reveals some significant differences in the examined TV shows based on a platform they are made on. These are identified as different approaches to...
|
|
|
The evolution of internet televison in Czechia and its impact on linear television
Benda, Tomáš ; Kruml, Milan (advisor) ; Křemen, Pavel (referee)
The thesis deals with the development of internet TVs in the Czechia, their business models, possibilities of further development and thein impact on linear television. Since TV production is distinguished by serial production, it also describes the revolution in the television industry at the turn of the millennium, which changed the rules of writing and filming TV series so far. The thesis also presents all series of Czech internet TVs and compares their genres with audience preferences. For this comparison, the thesis uses both in-depth interviews with internet TV audience respondents and data on the most watched TV shows. In addition to what the viewers on the internet watch, the in-depth interviews also found out when and how (on what device) they watch it, supported by detailed Netflix (the largest internet TV in the Word) statistics. Respondents also watched episodes of three series of Czech internet TVs, which they then subjectively evaluated. Based on their testimonies, it was found that posting all the episodes of one season of any series at once could contribute to its overall viewership (due to binge- watching). Furthermore, based on in-depth interviews, a specific use of the new form of product placement in series for women is suggested, as women are minimally represented in the...
|
guest ::
